# graph8 for Campaign Manager > graph8 field guide for Campaign Manager. Live URLs, real surfaces, screenshots from a public-data showcase tenant. Source: https://docs.graph8.com/roles/campaign-manager/ *A field guide for Campaign Manager. Live URLs, real surfaces. Screenshots captured from a showcase tenant with public-company data only.* ## The five things to use today ### 01. Campaign Studio — 30 campaigns, each with 17 generated docs *graph8 doesn't make you build a campaign from scratch. Open Campaign Studio, pick a wedge, and you get the brief + messaging + targeting + sequence + cadence + ad copy + LP + QA rubric all generated. You edit, you don't author.* **Open it at** - `app.graph8.com/studio?mode=campaign` — Campaign Studio list view - Click any campaign → 17-doc workspace ![Campaign Studio list with 30 campaigns including The Broken Stack Benchmark, SalesLeaders, GrowthDemandGen, SDR Headcount, a paying customer series](../../../../assets/roles/campaign-manager/1-studio-campaign.webp) ***Fig 1.1** — `/studio?mode=campaign`. 30 campaigns live including *The Broken Stack Benchmark · SalesLeaders · GrowthDemandGen · SDR Headcount · TaylorHaren PostEng · a paying customer series · Spreadsheet · New CRO/VP Sales.** **The 17 auto-generated campaign documents** - Dashboard - Landing Pages - Campaign Brief - Messaging & Objections - Targeting & Routing - Email Prompt - Emails - Call Script - Voicemail - LinkedIn Copy - Social Prompt - Sequence - Cadence Calendar - Performance Tracker - QA Rubric - Reply Templates - Snippets ![The Broken Stack Benchmark campaign detail showing 17-doc sidebar, Readiness 82, progress chips for Content/Sequence/Edit Copy/Audience/Launch](../../../../assets/roles/campaign-manager/2-campaign-list.webp) ***Fig 1.2** — *The Broken Stack Benchmark* campaign with full doc sidebar. Readiness 82. Progress chips: Content · Sequence · Edit Copy · Audience · Launch. Click any doc in the sidebar to read/edit.* > **Tip: Try this now** > **Try this now.** Open one campaign. Read the *Campaign Brief* first (the wedge + ICP + value prop). Skim the *Messaging & Objections* doc — that's where copy variations live. Then jump to the *QA Rubric*: that's what you grade outbound replies against to know if the campaign is working. ### 02. Sequencer — 30 team sequences with per-step performance *Each campaign has a sequence behind it. The Sequencer shows per-step Progress %, Contacts at this step, Schedule, Replies. Kill underperforming steps in isolation; clone the winners.* **Open it at** - `app.graph8.com/sequencer` — Personal / **Team** / Archived tabs ![Team Sequences table with 30 sequences including Multi-Channel Sequence Test, SalesLeaders_AI&ML, GrowthDemandGen, Ari, Graph8_linkedin_testing](../../../../assets/roles/campaign-manager/3-campaign-docs.webp) ***Fig 2.1** — Sequencer Team tab. 30 sequences with channels / contacts / steps / status columns. Live ones include *Multi-Channel Sequence Test · SalesLeaders_AI&ML · GrowthDemandGen · TaylorHaren · Ari · Graph8_linkedin_testing · SDR/BDR · RevOps · VP/Head-Sales · DecisionMakers_Startups.** ![RevOps_SaaS sequence detail showing 8099 contacts, 3937 active, 3 steps with per-step Progress/Sent/Replied/Bounced/Scheduled stats](../../../../assets/roles/campaign-manager/4-team-sequences.webp) ***Fig 2.2** — *RevOps_SaaS* sequence detail: **many contacts · 3,937 active · 3 steps**. Per-step cards show Progress / Contacts / Sent / Replied / Bounced / Scheduled / Failed. Progress percentages over 100% (676% / 735%) mean the step has cycled the contact pool more than once.* > **Tip: Try this now** > **Try this now.** Open the highest-volume sequence. Sort steps by Reply count. The step with the lowest reply rate is your A/B candidate — clone the sequence, rewrite that step's email, run side-by-side for 14 days, keep the winner. ### 03. Paid channels + landing pages — every wedge gets a click destination *A campaign isn't complete without an ad and a landing page. graph8 ships both: 6-step ad wizard for Meta/LinkedIn/Google/X, plus 41 published LPs with template library (Bold Hero, Benefits Grid, Social Proof First, ROI Calculator, etc.).* **Open it at** - `app.graph8.com/ads` — Create Campaign wizard - `/studio?mode=content&ct=landing_page` — Landing Pages list (19 drafts + 41 published) ![Ads Create Campaign wizard with 6-step flow Platform/Audience/Creative/Budget/Review/Publish and Meta/LinkedIn(selected)/Google/X options](../../../../assets/roles/campaign-manager/5-sequence-detail.webp) ***Fig 3.1** — `/ads` wizard. 6 steps. 4 platforms. LinkedIn pre-selected for B2B campaigns. Each platform needs a one-time Connect Account before audience push-out.* > **Tip: Try this now** > **Try this now.** For your next campaign: clone an existing LP that converted well. Swap the hero copy to the campaign wedge. Launch the LinkedIn ad in `/ads` pointing at the new LP. Add the LP URL as the destination in the Campaign Studio's *Landing Pages* doc so the sequence emails point there too. ### 04. Reply triage with sequence attribution + conversion tracking *Every reply lands in the Inbox tagged with which campaign it came from. Sentiment chips tell you what kind of reply. Conversions analytics rolls up form submissions + meetings booked.* **Open it at** - `app.graph8.com/inbox/email` — sentiment + sequence-attribution chips per reply - `/analytics/conversions` — Goal Completions (Form Submission + Meeting Booked) - `/forms` — 19 forms with target-list mappings (lead capture endpoints) ![Conversions showing 148 total conversions, 0.1% rate, 148 form submissions, 40 meetings booked with Goal Completions breakdown](../../../../assets/roles/campaign-manager/8-forms.webp) ***Fig 4.2** — `/analytics/conversions`. **148 conversions · 108 form submissions · 40 meetings booked.** Two goals tracked.* ![Forms list with 19 forms showing Form ID, Page URL, Total Submissions, Latest Submission, Target List columns](../../../../assets/roles/campaign-manager/9-conversions.webp) ***Fig 4.3** — `/forms`. **19 forms** across graph8.com + a paying customer.com properties. Each form has a Target List that routes new submitters into a sequence — the lead-capture-to-outbound seam.* > **Tip: Try this now** > **Try this now.** Filter `/inbox/email` by the *Interested* sentiment chip + your campaign's name in the attribution. Those are your meeting-eligible replies. Cross-reference with `/analytics/conversions` to confirm meetings booked came from those threads. ### 05. Copilot — ask which campaign is winning, get a structured answer *Natural-language campaign performance queries. The copilot returns structured tables comparing reply rates, send volume, and per-segment performance across all live campaigns.* **Open it at** - Sparkle icon · top-right · any page → Copilot side panel - Also reachable from WhatsApp / Slack / iMessage / Roam via the Bridge (see `/profile?tab=apps`) ![Copilot response to Which campaign has the best reply rate showing SalesLeaders_AI&ML at 0.41% (5 replies / 1215 sent) with AI&ML vs broader SaaS analysis](../../../../assets/roles/campaign-manager/10-inbox-attribution.webp) ***Fig 5.1** — Live copilot response. Q: *"Which campaign has the best reply rate?"* A: **SalesLeaders_AI&ML at 0.41% (5 replies / 1,215 sent)** + analysis comparing AI/ML targeting to broader SaaS segments. The copilot reads from the same data the Performance Reports use.* ![Acquisition channels showing 80.6K users, Direct 90% Organic Search 6% Referral 4% AI/LLM 0%](../../../../assets/roles/campaign-manager/11-copilot-campaign.webp) ***Fig 5.2** — `/analytics/acquisition`. Channel mix the campaign drives traffic into: **80.6K users · Direct 90% · Organic 6% · Referral 4% · AI/LLM 0%.** Watch this rebalance when you launch paid ad campaigns.* > **Tip: Try this now** > **Try this now.** Try campaign-specific copilot queries: *"compare reply rates across all sequences"* · *"which sequence has the highest bounce rate?"* · *"which campaign sent the most emails last week?"* · *"who replied to RevOps_SaaS in the last 7 days?"* ## URL cheat-sheet | To do this | Go here | | --- | --- | | Campaign list (30 active) | `/studio?mode=campaign` | | Open campaign — 17 docs | Click any row in Campaign Studio | | Team sequences | `/sequencer` → Team tab | | Sequence detail (per-step perf) | Click any sequence row | | Ad campaigns (6-step wizard) | `/ads` | | Landing Pages (19 drafts · 41 published) | `/studio?mode=content&ct=landing_page` | | Reply triage with attribution | `/inbox/email` | | Conversions (forms + meetings) | `/analytics/conversions` | | Acquisition channels | `/analytics/acquisition` | | Form submissions + target lists | `/forms` | | Marketing Intelligence + Bridge Funnel | `/analytics/marketing` | | Open Copilot anywhere | Sparkle · top-right | ## Heads-up — known Campaign Manager gaps > **Caution:** > **1. `/campaigns` is 404.** The real path is `/studio?mode=campaign`. Bookmark that URL or click Studio → Campaign in top nav. > > **2. Several `?tab=` + `?ct=` URL params don't auto-apply.** Sequencer Team tab, Analytics tabs, Studio Content type filters — they boot to default and need an in-app click. **Workaround:** bookmark the parent URL and click the sub-tab. > > **3. Ad platforms ship unconnected.** All 4 (Meta · LinkedIn · Google · X) show "Platform not connected" until you OAuth each ad account once. > > **4. Sequence Progress can exceed 100%.** The 676% / 735% per-step Progress means the contact pool has cycled multiple times. Not a bug — just means the sequence has been running longer than the step duration × contact count. > > **5. Attribution analytics is empty for graph8.** `/analytics/attribution` shows "No sender data yet" — use `/analytics/conversions` + sequence-attribution chips in Inbox instead. --- Generated 2026-05-20 against `app.graph8.com` (org `your org`). Surface state verified live before publication