Team
The Team section manages your team members’ profiles and AI Twins. Each team member gets a personalized AI profile that Studio uses to generate content in their voice — LinkedIn posts, blog articles, newsletters, and thought leadership pieces.
Team Member Profiles
Every team member in your organization has a profile in Studio. Profiles are automatically created when users log in, or you can add members manually.
Each profile includes:
| Field | What It Stores |
|---|---|
| Identity | Name, email, title, department |
| Contact | Phone, avatar |
| Social | LinkedIn URL, Twitter URL, personal website |
| Bio | Short bio (1–2 sentences) and full professional bio |
| Expertise | Areas of expertise and topics of interest |
Managing Team Members
Go to Studio → Team to see all team members. From here you can:
- View and edit any member’s profile
- Filter by status (active, pending, inactive) or source
- Search by name or email
- Sync from your identity provider to pull in new team members
AI Twin
Every team member can have an AI Twin — a personalized AI profile that captures their voice, style, and expertise. Studio uses the AI Twin to generate content that sounds like it was written by that person.
An AI Twin includes:
- Voice tone — professional, casual, or thought-leader
- Writing samples — real posts and articles used as style reference
- Job history — past roles and experience for credibility context
- Expertise areas — topics the person is qualified to speak on
- Topics of interest — subjects they want to create content about
Setting Up an AI Twin
The fastest way to set up an AI Twin is to import from LinkedIn:
- Go to your profile in Studio → Team
- Click Import from LinkedIn
- graph8 pulls in your headline, about section, skills, job history, and recent posts
- Review and adjust — the imported data populates your bio, expertise areas, and writing samples automatically
You can also set up an AI Twin manually by filling in each field.
Content Generation
With an AI Twin configured, Studio can generate personalized content:
| Content Type | What It Produces |
|---|---|
| LinkedIn posts | Posts matching the team member’s voice and topics |
| Blog articles | Bylined articles with the member’s perspective |
| Newsletter content | Sections or full newsletters in their style |
| Thought leadership | Long-form pieces establishing expertise |
Generated content is stored per team member with status tracking: draft → approved → published → archived.
Thought Leadership Calendar
Plan your team’s content output with a thought leadership calendar:
- Themes — define content themes with key messages and target audiences
- Content mix — balance across LinkedIn, blog, newsletter, podcast, webinar
- Channels — assign content to specific publishing channels
- Authors — assign team members to each piece
- Schedule — plan weekly content across a quarter (50+ pieces)
- Success metrics — track reach, speaking invitations, and inbound leads
The calendar ensures consistent thought leadership output across your team without everyone writing about the same topics.
AI Clones
For external thought leaders, advisors, or executives who don’t have a graph8 account, you can create an AI clone:
- Go to Studio → Team and select a team member
- Click Create Clone
- The clone inherits the original member’s profile data
- Optionally customize the clone’s name and details
Clones can generate content “as” that person without needing their direct involvement. This is useful for:
- Executive ghostwriting
- Content from board members or advisors
- Thought leadership from external subject matter experts
Next Steps
- Global Context → — Set up org-level intelligence
- Campaigns → — Create campaigns with team member attribution
- Accounts → — Assign account owners from your team
- Content → — Assign authors to SEO content pieces